Blog Post

Case Study: T-Mobile's Recurring Multi-Booth Photo Activation

By Terrance | Published June 03, 2026 | 3 min read

How a single T-Mobile booth grew into a recurring multi-booth program — Orbit 360, Classic, and Social with custom-wrapped hardware at T-Mobile HQ.

Attendees at a PBPC photo booth activation at a T-Mobile corporate event

The best sign that a photo experience worked is simple: the client books it again — and bigger. T-Mobile is one of those accounts. What started as a single booth has grown, across multiple events, into a full multi-booth program run on their own turf.

From one booth to a full program

The relationship began with a Social Booth running a long single-day activation at the T-Mobile 5G Hub in Bellevue. By the time we were back at T-Mobile's corporate headquarters, the scope had grown into a coordinated multi-booth setup: an Orbit 360 as the centerpiece, two Classic booths, and a Social Booth — all running at once.

Branded down to the hardware

For a brand as visually precise as T-Mobile, the booths themselves had to be on-brand, not just the prints. We ran custom booth wraps on each station and a wrapped 360 platform, so the hardware matched the company's color system and the whole activation read as one cohesive environment — exactly what a brand team wants when employees and guests are photographing and sharing the space.

Why multi-booth, multi-year works

  • Throughput. Multiple booths keep lines short and capture more of the room at a large event.
  • Variety. Motion (Orbit 360), prints (Classic), and digital reach (Social) cover every kind of guest in one footprint.
  • Consistency. The same team and production standard each time it scales — which is why it keeps getting rebooked.

Running a recurring program or a large multi-booth event? See our corporate event photo booths and brand activations, or request a proposal.

Author

Terrance

Director of Customer Success, Photo Booth Picture Company

Terrance brings 15 years of software development, engineering leadership, and team training to PBPC, where he designs custom photo-booth activations for corporate clients and leads customer success. Learn more about Terrance.

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Best starting inputs: date, venue, guest count, and city
Use this for weddings, corporate events, private parties, and activations
We can help if you know the market but not the exact booth yet
5.0 / 5 from 72 verified reviews
"We hired Photo Booth for our daughter's wedding, after reviewing the available options. We were really happy with the great communication, seamless setup, and how great the staff person was overseeing the Booth. Honestly, it was so easy and effortless on our..."
— Ellen Renfroe, Massachusetts wedding
Review Booth Options
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